Cash4Gold Offers Assistance to Congressional Leaders on Cash for …
Dear Leaders:
We wish to congratulate you on the PR and marketing success of the recently launched “Cash for Clunkers” campaign to promote the Cash Allowance Rebate System (CARS) legislation. The bold, ambitious plan, like Cash4Gold’s easy and fast mail-in refining service, has proven irresistible for hundreds of thousands of Americans.
Though we have not had the privilege of meeting before, you may know us from our Super Bowl commercial earlier this year featuring MC Hammer and the late, great Ed McMahon. Perhaps, instead you might recall our name from the hilarious parody video produced by The Onion for premiere at the Radio and Television Correspondents’ Association Dinner in Washington in June. During that segment it was suggested that the U.S. consider sending us the national gold reserve in exchange for cash. We would be happy to discuss that suggestion should you desire to do so, please call our toll-free hotline at 1-877-GOLD-590.
Cash for Clunkers, much like our company Cash4Gold, has proven to be the right offer at the right time for so many Americans all across our country. Both programs offer a much-needed economic stimulus and attractive value proposition to people looking to monetize old or unwanted metallic items.
We have been impressed by the fact that, within just one week of inception, you successfully doled out $1,000,000,000.00 in consumer-confidence-building liquidity. In parallel fashion, though at an admittedly smaller scale and on the basis of our own entrepreneurship and self-financing rather than through an Act of Congress with the support of the President of the United States, Cash4Gold has paid out more than $100,000,000.00 since our launch in 2007, and we are presently on a campaign to buy more than $200,000,000.00 worth of gold from Americans by Labor Day 2009.
As you prepare to take Cash for Clunkers to the next level, with a possible expansion of budget and extended marketing and promotion, we would be honored to dispatch a delegation of our core executive team - including global brand strategists, marketers, alternative media experts, industrial metal recycling innovators, and communications specialists – to Washington to lend your initiative the benefit of our considerable collective experience. We welcome the opportunity to share with you some of the best practices that have enabled our success as the industry innovators and leaders in the consumer-direct precious metals recycling business, also known as mail-in refining.
Among the topics on which we could provide counsel are:
In closing, esteemed Congressional leaders, please know that we earnestly find the appropriation of our marketing approaches for your program the sincerest form of flattery. In the consumer-direct gold buying industry that we invented, we carefully protect our trademarks and other intellectual property from infringement that could confuse or mislead the population and preclude them from enjoying the benefits of our 100 percent customer satisfaction guarantee.
But in consideration of the fact that your well-intentioned program may help provide a positive, stabilizing, and stimulating effect on the U.S. economy, we again want to congratulate you, and reaffirm that it would be our sincere, patriotic honor and privilege to be of service to your current campaign.
We look forward to hearing from you.
Very sincerely yours,
CC: The President of the United States
Tags: Cash for Clunkers, Cash4Gold, Press Release, Super Bowl Commercial













